Triplet Showcases Spatial Analysis AI with LG Electronics [CES 2025]

At this CES, Triplet presents an innovative advertising experience in the 'Connect & Cruise' zone within the LG Electronics booth, combining AI cameras and spatial analysis technology with LG Electronics' commercial display advertising solution 'LG DOOH Ads.' LG Electronics presents at CES 2025 a vision of transforming daily life by connecting and expanding customers' empathetic intelligence experiences across various spaces.

LG DOOH Ads is a commercial display advertising solution for media owners in spaces such as retail stores. Through this solution, advertisers' ads can be automatically matched according to conditions preset by media owners, enabling customized ad delivery based on each location's characteristics.

Triplet collaborates on this solution, showcasing spatial and visitor behavior data analysis technology using AI cameras. This technology analyzes data such as gender, age group, and dwell time of visitors in front of advertising screens.

Triplet CEO Donghwa Shin said, "I hope this CES Innovation Award and our collaboration with LG Electronics will be a great opportunity to demonstrate the synergy between Korean startups and large corporations on the global stage. In particular, I hope this will be an opportunity for both companies to continuously develop innovative data-driven solutions in the offline DOOH advertising market."

Meanwhile, Triplet won the CES Innovation Award at CES 2025 for its 'AI Spatial Analysis and Personalized Advertising Solution.'

Source: IT Chosun (https://it.chosun.com)